Don’t be psyched out. Basic principals still hold true, even when it comes to the internet and so-called digital marketing. It’s no different that any other marketing. You want to play in the big game; you want to go where the most fish are. Don’t be distracted by side hustles, also known as “directories.” Transcript: […]
Pretend you are a person who needs a plumber, for example. Now you, the plumber, can see what your customer sees. The best-case scenario is that you appear among the top 10 “organic” results in a Google search. But whether you do or not, it’s important to take a look at the competitive landscape. You’ll […]
Do good things with your website and you can be among the top 10 results in the “organic section” of a Google search. And why is this important? Because your competitors are there, and they’re getting the phone calls! When people look for anything today, like a painter, a roofer, plumber or AC repairman, most […]
All three sections of a Google search results page are valuable for your business. We’re starting with the so-called “organic” section because that’s what we all think of when we go a-Googling. Here’s an outline of a typical search and what to look for. Transcript: Good afternoon Michael Byrd here again with Home Services Digital […]
In this video, Michael Bryd explains why it’s important to have a diverse and well-crafted keyword list. If your business has a website and is not doing this, your losing business to your competitors. Transcript: Good afternoon Michael Byrd with services digital again with another video. I’m going to talk to today about the list […]